2011
Asda Launches Gadget Trade-in Service
Asda has launched a trade-in service for second-hand gadgets which pledges to not be beaten on price by five leading recycling businesses.
The Asda Tech Tr

ade-in accepts gadgets like mobile phones, satnavs, digital cameras, MP3 players and portable games consoles, and from June customers will be able to trade in larger electronic gadgets such as laptops, tablets and games consoles.
The service is backed by a promise that Asda will not be beaten on price by Mazuma, Envirofone, Tesco, Sainsbury's and Boots. It will scan the prices offered by these competitors at the time the electrical gadget is entered on the Asda site. If the customer can show that Asda's price is not the best offer for any particular gadget in 24 hours, it will pay the difference.